• Portfolio

    Blogger Nerds: Fashion Influencer Industry News

    In April of 2018, I began a new side project: a website that covers fashion blogger and social media influencer news called Blogger Nerds. The site covers trends in the blogging industry, announces product launches and blogger events, and offers opinions about the world of fashion influencers. Although Blogger Nerds is still in its infancy, I’m excited to create a space focused on the business and entrepreneurship side of the blogging industry. I have been following fashion blogging in the United States and Ireland for many years now. After doing influencer research and outreach for small businesses and startups, I became even more interested in the business side of the industry.…

  • Portfolio

    Epic: PR Writing for a Heavyweight in Healthcare Tech

    During my time at Epic, I joined their small team of writers who handled PR and promotional content for the company. My responsibilities included: Writing, researching, and editing articles for their public website, Epic.com. All of these articles were read and approved by CEO Judy Faulkner. Creating high-profile documents describing customer successes for the HIMSS industry conference. Writing scripts and creating visual content for customer-facing promotional videos. Researching optimal delivery methods for video content. Editing job postings for human resources. Some of my favorite posts include: Confronting the Opioid Epidemic, which was named one of the Top 10 Stories of 2017. Med Students Beef Up Healthcare for Farmworkers Mental Health…

  • Portfolio

    Bow & Pearl: Social Media for a Fashion Boutique in Dublin

    While completing my Masters in Dublin, I been worked as a social media intern for the local Dublin boutique, Bow & Pearl. The boutique specializes in occasion wear, trendy pieces, quality basics, affordable jewelry, and baby items. My responsibilities included: Creating visual content for publication across their social media channels (as seen below). Managing online stock and sales using the Cybertill online retail system. Recruiting and communicating with influencers for collaborations and events. Evaluating analytics for social media channels including Instagram, Twitter, and Facebook. I also worked the sales on the shop floor alongside my work doing social media, which gave me a fuller picture of what customers were looking…

  • Portfolio

    DV8 Sports: Social Media Management for a Golf Startup

    In the summer of 2015, I worked with golf startup, DV8 Sports, as their Social Media Manager. I created original content and managed organic growth campaigns across their social media channels including Facebook and Twitter. I also ran their paid Facebook ad campaigns, researched influencer outreach, and edited business to business PR copy. Through these efforts, web traffic increased ten-fold including to their Shop page, resulting in increased sales of their portable golf club product. Below are images that I created for use across their social media.

  • Portfolio

    Photography: Travel & Personal Portfolio

    I started taking photos in college as a hobby and haven’t put the camera down ever since. Here I’m sharing some of my favorite photos that I’ve done just for myself. Cong, Ireland Self Portrait, Summer 2017 Abu Dhabi, United Arab Emirates Dublin, Ireland Self Portrait, Winter 2017 Delavan, Wisconsin Dublin, Ireland Nara, Japan Tokyo, Japan